What we do

We help creators, startups, and scale-ups build brands, websites, and platforms made for growth. From strategy to design to development, our work is tailored to teams ready to move fast and make an impact.

Brand & Identity

We build brand systems that are clear, strategic, and designed to scale. From naming to visual identity, we help you make a confident first impression and stay consistent as you grow.

Naming & voice
Logo design
Visual identity systems
Brand guidelines
Messaging frameworks
Positioning strategies
Collateral & templates

Digital Design

We design websites and digital products that are beautiful, intuitive, accessible, and built for performance. Every screen is crafted to reflect your brand and create a seamless user experience.

UI/UX Design
Web & product design
Responsive layout systems
Prototyping & wireframes
Interaction & motion design
Design systems
Conversion-focused UX

Development

We bring ideas to life with fast, scalable, and maintainable code. Whether it's a marketing site or a custom Shopify build, our development work supports long-term growth and flexibility.

Web development
Custom Shopify development
Headless architecture
Performance optimization
SEO
Modern frameworks
Shopify plus

Our Work

Pincone Bakeshop

Branding
Identity
Animation
Custom Assets
Web Development
Food & Beverage

Branding
Animation
Web Development

We helped Pinecone Bakeshop evolve from pop-up favorite to polished neighborhood staple with a groovy brand identity, joyful visuals, and a custom-built website designed to grow with them.

Hygge Apps

Branding
Shopify
Product Design
Hardware Tech
Web Development
Custom Assets

Identity
Shopify
Web Development

We partnered with Hygge Apps to refine their brand, elevate their hardware, and redesign their Shopify site, resulting in a cohesive e-commerce experience built for scale.

Hayden Capital

Web Development
Animation
Headless CMS
WebGL
Institutional
Finance

Web Development
Headless CMS
Animation

We redesigned Hayden Capital’s website, modernizing its brand and technology to create a fast, high-performance, and timeless digital experience.

Studio Elio

We’re a team of designers, engineers, crafters, and tinkerers who love bringing ambitious ideas to life. From brand to code, we obsess over the details and build with care. Our work is thoughtful, collaborative, and always tailored to help our clients grow.

John Lee

Co-Founder

1/2

John is a passionate designer and product expert with over a decade of experience crafting intuitive websites, apps, and digital products. He’s worked at high-growth startups and understands the full product lifecycle, from first sketch to shipped feature. John sweats the small stuff and is focused on making things look and feel just right. He holds a BA in Architecture from UC Berkeley and Master of Architecture and MSRED degrees from Columbia University. He is based in sunny Los Angeles.